Correcting Disinformation About Menthol Cigarettes and Flavored Cigars

Trial statusNot yet recruiting
Trial phaseNot applicable
Trial typeInterventional
Biological sexAll
Age18+
SponsorRutgers, The State University of New Jersey

About this trial

Our study tests a multi-level anti- disinformation message (ADM) campaign on menthol cigarette and flavored cigar policies in Black adults.

Eligibility criteria

This trial accepts healthy volunteers

Qualifiers

African American or Black adults

Aged 18+

U.S citizen or U.S. Legal Permanent Resident

Reside in Atlanta, GA or Birmingham, AL

Disqualifiers

Do not identify as African American or Black

Children aged 17 years and younger

Adults who are not a U.S. Citizen or U.S. Legal Permanent Resident

Do not reside in Atlanta, GA or Birmingham, AL

Trial design

Design model

Factorial

Treatments tested in this trial

  • Individual delivery of anti-disinformation messaging

    Behavioral

    Participants in this condition will be exposed to anti-disinformation messages (ADM) designed to increase correct beliefs about menthol cigarettes, flavored cigars, the purpose, and limits of flavored tobacco policies. The delayed intervention control condition in this study will receive the ADM intervention after outcome measures are collected at the last assessment.

  • Community delivery of anti-disinformation messaging

    Behavioral

    Our community-level campaign will distribute our ADM messages to our Intervention Community via social media, print ads and posters, radio ads, and community events. These messages will be delivered over 1 year, with monthly delivery activities led by EAB members in the Intervention Community.

Treatment groups

1,000 Participants
are divided into 4 treatment groups
Group A: Individual-level intervention + Community-level interventionExperimental treatment 2 interventions
Group B: Individual-level control + Community-level interventionExperimental treatment 1 intervention
Group C: Individual-level intervention + Community-level controlExperimental treatment 1 intervention
Group D: Individual-level control + Community-level controlNo intervention 0 interventions

Trial outcomes

Primary outcomes

1

Proportion of participants with specific tobacco industry beliefs

Beliefs items address tobacco industry behaviors, including funding Black community organizations, paying Black lobbyists to oppose public health policies, and targeting Black and African American communities with menthol cigarette and flavored cigar marketing.

Time frame
3, 6, 9, 12 months
2

Knowledge about menthol cigarettes and flavored cigars

Items address prevalence of menthol cigarette and flavored cigar use in Black and African Americans and role of menthol/flavors in tobacco initiation, progression, and cessation.

Time frame
3, 6, 9, 12 months
3

Knowledge of flavored tobacco policies

Items address the public health purpose and limits of flavored tobacco policies.

Time frame
3, 6, 9, 12 months

Secondary outcomes

1

Intention to support flavored tobacco policies

Items address plans to support local, state, and federal policies regarding flavored tobacco products.

Time frame
3, 6, 9, 12 months

Other outcomes

Sponsors and contacts

Click on the lead sponsor to view all of their trials.

Rutgers, The State University of New Jersey

Lead sponsor

National Institute on Minority Health and Health Disparities (NIMHD)

Collaborator

This trial is not recruiting at the moment. You can still explore other options: